Q1 2022 Performance of Top 5 Decoration Games in Kenya

In Q1 2022, the top 5 decoration games in Kenya exhibited diverse performance trends in terms of downloads, revenue, and active users. Below is a detailed breakdown of their performance.

Gardenscapes from Playrix saw a significant rise in weekly downloads, starting from 452 in late December and peaking at 4.1K in the week of March 7. Weekly active users also increased from 4.8K to 7.5K over the quarter. However, weekly revenue showed a downward trend, decreasing from $1.1K at the start of the quarter to $655 by the end of March.

Homescapes, another title from Playrix, experienced a notable increase in weekly downloads, starting at 1.9K in late December and reaching a peak of 5.8K in the week of March 21. Weekly active users rose from 19K to 23.6K during the same period. Weekly revenue, however, fluctuated, with a peak of $939 in late January and ending the quarter at $541.

Design Home™: House Makeover by Crowdstar LLC had a steady but lower performance compared to others. Weekly downloads remained relatively low, ranging from 43 to 112 throughout the quarter. Active users saw a slight decline from 821 to 570. Revenue showed some fluctuations, peaking at $226 in mid-February and ending the quarter at $115.

Toca Boca World from Toca Boca AB showed a varied performance. Weekly downloads started at 864 and fluctuated, ending at 793. Active users increased from 3.6K to 5.4K. Revenue also showed fluctuations, with a peak of $328 in early February and ending the quarter at $237.

Lily’s Garden: Design & Match by Tactile Games ApS saw consistent growth in weekly downloads, starting at 770 and ending at 1.2K. Active users increased from 3.9K to 4.7K. Revenue peaked at $119 in mid-March, ending the quarter at $108.

These insights are derived from Sensor Tower data, and further detailed analytics can be found on their platform.